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W.E.F.S.A.

W.E.F.S.A.Y.F.

Nasou Via Afrika Publishers

Via Afrika Publishers
MacMillan South Africa
Beyond 2000

 
 
 

 

 
 

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4-Elements is unique because it is based on the ancient Celtic understanding that the universe is associated with four fundamental basic building blocks – the four elements; and combinations thereof: wind, fire, earth and water. We believe that the glycerin based products that we provide are associated with the natural four elements as follows;

§  Wind – Scented aroma of the glycerin soaps drifts upon breeze.

§  Fire – The variety and combination of color creates a fiery and passionate energy.

§   Earth – Glycerin is a natural plant product which is grown and nurtured from the Earth.

§   Water – Soft and soothing mind, body and spirit experience through the comfort of water.

We provide unique and exotic South African soap products that are all natural and anti-allergic.

Our goals are:

To be in tune with the pulse of the luxury soap industry
To provide unique and exotic soap products;
To be the leading African luxury glycerin soap products brand; and
To bring, luxury African glycerin soap and a delightful trip to paradise, to your doorstep.
We will achieve these goals by:
Permanently researching and visiting all competitors in the health and beauty fields.
Through research of what products are out there as well as finding out what customers want we will be able to create a line of unique products.
By establishing Four Elements in different areas and creating a product awareness through advertising and promotions we will; over time become the leading African luxury glycerin soap brand.
Our business will be located in Newlands, Johannesburg because it is surrounded by multi-racial people and it is in the center of upper-class, middle-class and lower-class areas in turn allowing Four Elements to their maximum product awareness as well as for Four Elements to reach a wider variety of clientele.
4 Elements is a startup company with core business in the manufacture and sales of exotic African glycerin based products and supportive products. The company 4 Elements is located at 12 Waterval road, Newlands in Johannesburg and was setup using the business concepts by Ms J Bowie. W.E.F.S.A. (The World Education Fellowship of South Africa) with the following registration numbers NGO no. 2009/009917/08 NPO no. 122 – 391 NPO, has assisted 4 Elements with mentoring, advice, financial support and business leadership in order to get 4 Elements past its initiation and startup phase into a sustainable formal business, through the support of STALK Education cc and WEFSA Small Business Development Initiatives
4 Elements staff have been educated in techniques of molding and creating exclusively creative African glycerin products, a number of these products have been designed and produced for market sales. 4 Elements was conceived based on the ancient Celtic understanding that the universe is associated with four fundamental basic building blocks – the four elements; and combinations thereof: wind, fire, earth and water.

© 2003 S.T.A.L.K. Education (cc)
Created and Designed by: Brandon Johnstone and Malcolm Bowie